Creating Connections
That Spark Loyalty

Where it All Began.
Let Us Tell You a Story….

In 2011, our founders saw an opportunity to help brands reach students with exclusive offers without requiring students to share sensitive information like a social security number or brands to risk experiencing the discount abuse that comes with using a .edu and or student ID to verify student status. To address this need, SheerID was created to leverage authoritative data sources to confirm eligibility for special offers. Brands could now engage directly with a diverse range of consumer communities worldwide, which quickly came to include educators, the military, healthcare workers, first responders, and hundreds of other groups.

Building on this success, we have evolved into the industry’s first Audience Data Platform (ADP) to verify, enrich, and append customer data—empowering marketers to create authentic, lasting connections with their high-value audiences.